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Magic 101.3 (WTMG-FM) is North Florida’s #1 radio station for Hip-Hop and R&B. Magic 101.3 is always local and always live blazin artists like Rihanna, Usher, Eminem, Drake, Justin Bieber and more of today’s hottest artists that have unique and regional appeal to the Gainesville market. Our core listeners are 18-24 Adults and we reach our audience in the streets, on air and online at magic1013.com.
WTMG-FM is a market leader for reaching Persons 18-24, 18-34 and Women 25-54. The station mixes contemporary Hip Hop and R&B and has consistently been the most listened to radio station in the Gainesville area for years. As the beat of the city, Magic 101.3 plays music from both national and local artists, cementing its place as the primary vehicle for today’s post-generational lifestyle and all the aspects it encompasses. From Rickey Smiley in the Morning, to The First Lady of Magic “Lady Reign” onto “Ya Boy Russ” in afternoons to the homegrown talent of DJ Terrah weeknights... Magic is the preeminent place for advertisers to reach both the college students attending the University of Florida and the local communities of Gainesville, Ocala and Newberry. Put a little MAGIC in you advertising mix.
The relationship between radio and the internet adds a visual component to your on air campaign. With integrated media, the combination of the two, you can extend the reach of your advertising campaign, substantially increase your message frequency, maintain awareness between radio campaigns, maximize your advertising investments and reach the consumers at their peak moment of interest in your product. Grow your Business with radio; the research shows that Radio is the best medium to help you achieve your advertising goals and that is because radio is:
Mobile: The original mobile media radio helps you reach your customer closest to the point of sale.
Everywhere: 96% of the population listens to radio each week.
Targeted: Match your customer profile with the right format.
Flexible: Radios flexibility allows you to change your message to fit changing times.
Intrusiveness: Radio becomes a part of the customers’ lives.
Accessible: Radio keeps pace with busy, active lifestyles… at home; work, in the car, or on the computer.
Uncluttered: Your commercial remains separated from your competitors’.
Economic: Radio is the most cost efficient medium.
No one knows radio better than us at Sunshine Broadcasting. Our roots in the industry run deep, combining for over 150 years in radio expertise. Whether you're looking for a media partner to handle a grand opening, rebranding campaign, live host endorsements, or promotional events management Sunshine Broadcasting has the expertise you need.
